Why your hotel should start using derived rates

By |April 26th, 2018|

Derived rates are powerful tools that independent hotels can use to compete with the big chains.

As well as saving busy general managers a lot of hassle, being able to dynamically adjust rates across a batch of rooms in one fell swoop can boost revenues.

As derived rates are becoming more common, let’s dive into what makes […]

6 exciting ideas for creating hotel marketing videos

By |April 19th, 2018|

Video is the new normal for marketing, especially in the digital age when streaming services are so widely used.

With that in mind, here are a few ideas to help you raise the profile of your independent hotel with the power of video.
Highlight the local landscape
If your hotel is in a picturesque part of the country, […]

How to set key performance indicators for your hotel staff

By |April 12th, 2018|

If you run an independent hotel, you might not think that key performance indicators (KPIs) are relevant. But in truth they can make it much easier to manage staff, hit targets and keep up with the big chains.

Whether you’re new to the hospitality industry or an old hand in the business, it pays to track […]

Podcast: GDPR and the hotel industry: to panic or not to panic? (featuring BSI)

By |April 4th, 2018|

In episode 6 of the Welcome Systems podcast, we chat to Lorraine Orr, Privacy and Security Consultant in the BSI Cyber Security and Information Resilience Team. The topic of discussion centres around four letters – GDPR (that’ll be the ‘General Data Protection Regulation’, which comes into effect on May 25th).

With May fast approaching, UK businesses are being tasked […]

5 things you can do today to put your independent hotel ahead of the big chain competition

By |April 3rd, 2018|

Running an independent hotel can feel like an uphill struggle – especially if you stick to the same old methods you’ve always used and ignore the need to innovate.

But rather than let the big chains walk all over you, it makes sense to stop procrastinating and take action.

Here are five things you can do today […]

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