The no-nonsense guide to the GDS for independent hotels

Three letters which have remained something of a mystery for many hoteliers: ‘GDS’.

They stand for ‘Global Distribution System’, which is a huge network dedicated to providing travel industry professionals with a wide choice of hotels and travel packages.

Until very recently, the GDS has quite rightly been the domain of large hotels and big chains. And […]

By |October 23rd, 2018|Hotel channel manager (OTA), Hotel marketing|0 Comments

Podcast: Meaningful interactions – how modern marketing is benefiting independent hotels

In the latest Welcome Systems podcast, we’re joined by Nicola Graham, Director of Marketing at Cendyn – the team behind the brilliant Guestfolio CRM system that’s designed specifically for the hospitality industry.

We talk about the modern guest journey, and think about how hoteliers can create memorable guest experiences by using the latest marketing techniques and […]

By |October 19th, 2018|Hotel marketing, Podcasts|0 Comments

Testimonial: Wadworth

Wadworth is an independent family brewer that was established in 1875. Operating an impressive portfolio of managed and tenanted houses, the Wiltshire-based company currently has over two-hundred properties spread across the South West of England.

As Retail Training Manager, Chris Wright is responsible for the operational IT throughout the estate.

“Part of my job is to look […]

By |October 11th, 2018|Testimonial|Comments Off on Testimonial: Wadworth

Choosing the right OTA for your independent hotel

Whether you’re new to the hotel industry or have been part of it for decades, you’ll doubtless share one opinion on online travel agencies (OTAs).

No, no – not that one…

This one: there are so many of them. There’s the biggies, of course, but the number of smaller, niche OTAs has simply exploded in recent years.

This […]

By |October 9th, 2018|Hotel channel manager (OTA)|0 Comments

How to deal with an angry guest at the reception desk

Providing friendly, outstanding customer service is one of the key responsibilities for a hotel receptionist.

Unfortunately, if that’s the career path you’ve chosen, you’ll inevitably encounter the odd angry guest who is absolutely appalled with the level of service provided by the hotel.

While it may not be your fault or have anything to do with your […]

By |October 5th, 2018|Managing a hotel|0 Comments

How to find out why your hotel is so busy

As hotelier problems go, this one is pretty epic.

You’re busy (really busy) but you have absolutely no idea why. As far as you can tell, it isn’t anything to do with the season, there’s no local events on, and your competitors, by comparison, appear to be struggling.

What’s going on? Why are you so awesome at […]

By |September 27th, 2018|Hotel marketing, Managing a hotel|0 Comments

5 ways to personalise the hotel guest experience

By going the extra mile as a hotelier, you’ll create experiences that guests share far and wide.

It’s a super-simple yet highly effective marketing strategy; you do what you do best and let guests do the talking. Thanks to the power and reach of social media, their effort alone will ensure your hotel lands in the […]

By |September 18th, 2018|Industry tips, Managing a hotel|0 Comments

Podcast: The hotel PMS: from 2D tool to a cornerstone of the guest experience

In episode 9 of the Welcome Systems podcast, John Jones, Mat Marlow and Mark Ellis talk about how far the hotel property management system (more readily referred to as the ‘PMS’) has come, and how software as a service and changing user expectations are shaping an exciting future for this once 2D tool.

Grab a coffee […]

By |September 18th, 2018|Podcasts|0 Comments

5 tips for attracting more corporate bookings at your hotel

Corporate bookings are the holy grail for hoteliers when it comes to filling midweek space that’s inconvenient for leisure guests.

There’s just one problem – attracting corporate clients is hard when you’re an independent hotelier battling against the big brands and their even bigger corporate booking schemes.

Don’t give up! Where there’s a will, there’s a way, […]

By |September 5th, 2018|Managing a hotel|0 Comments

Why hotels need a CRM system

If you run an independent hotel, your customers matter more than almost any aspect of your business, therefore it’s important to manage your relationship with them effectively.

This is where a great customer relationship management (CRM) system comes into play, by providing a variety of tools to dig deep into the guest journey and maximise your […]

By |August 30th, 2018|Hotel technology|0 Comments

Request a free quote

A real person will
answer the phone

Call Us

Chat with our
specialists

Chat Now

Complete this form
and we'll
set up a meeting

Email Us